Sony Alpha A7 IV – Redefining the Hybrid Full-Frame Camera
The Sony Alpha A7 IV is a next-generation full-frame mirrorless camera designed for creators who demand the best of both photography and videography. Featuring a 33MP Exmor R CMOS sensor, BIONZ XR image processor, and cutting-edge autofocus with Real-time Eye AF, the Sony A7 IV is a true hybrid powerhouse. Whether you’re a professional photographer, filmmaker, or content creator, the A7 IV delivers unmatched performance for stills and video.
About the Sony Alpha A7 IV
The Sony Alpha A7 IV bridges the gap between professional still photography and cinematic video. It inherits much of its DNA from Sony’s flagship Alpha 1 and cinema-focused FX series, offering incredible image quality, real-time autofocus, and advanced video features.
Its ergonomic design, deep grip, and improved menu system make it a user-friendly yet professional-grade camera, ideal for hybrid shooters who switch between photo and video.
Key Specifications of Sony Alpha A7 IV
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Sensor: 33MP Exmor R BSI full-frame CMOS sensor
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Processor: BIONZ XR image processor
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ISO Range: 100–51,200 (expandable to 50–204,800)
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Autofocus: 759 phase-detection AF points, Real-Time Eye AF (human, animal, bird)
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Continuous Shooting: Up to 10 fps with AF/AE tracking
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Video Recording: 4K 60p (Super 35 crop), 4K 30p oversampled from 7K full-frame
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Video Formats: XAVC S-I, 10-bit 4:2:2, All-Intra, H.265/HEVC
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Stabilization: 5-axis in-body image stabilization (IBIS), up to 5.5 stops
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Viewfinder: 3.68M-dot OLED EVF, 120Hz refresh
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LCD Screen: 3.0-inch vari-angle touchscreen, 1.03M-dot resolution
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Storage: Dual card slots (CFexpress Type A + SD UHS-II)
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Connectivity: Wi-Fi, Bluetooth, USB-C 3.2, HDMI Type-A, live streaming support
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Battery Life: Approx. 610 shots (NP-FZ100 battery)
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Weight: Approx. 658g (with battery & card)
Standout Features
33MP Full-Frame Sensor
The Exmor R BSI sensor ensures stunning image quality, wide dynamic range, and excellent low-light performance – perfect for weddings, portraits, and landscapes.
Advanced Autofocus
With 759 AF points covering 94% of the frame and Real-Time Eye AF for humans, animals, and birds, the A7 IV guarantees sharp, fast, and reliable focus, even in challenging conditions.
4K Video Excellence
The Sony Alpha A7 IV records 4K 60p video (Super 35 crop) and oversampled 7K footage for 4K 30p full-frame, ensuring crisp detail and cinematic results. With 10-bit 4:2:2 internal recording and S-Cinetone color science, it’s ideal for filmmakers.
Hybrid Flexibility
The A7 IV is designed for creators who switch seamlessly between stills and video. Custom modes, quick toggling, and a dedicated photo/video/S&Q dial make hybrid shooting effortless.
Robust Build & Ergonomics
Its weather-sealed magnesium alloy body, improved grip, and redesigned menus enhance usability. The vari-angle LCD is great for vlogging, live streaming, and creative angles.
Workflow & Connectivity
The Sony A7 IV supports modern workflows with dual card slots (CFexpress Type A + SD), USB-C 3.2 for fast file transfer, and HDMI Type-A output. With Wi-Fi and Bluetooth, it allows seamless wireless transfer and live streaming directly to platforms.
Its long battery life (610+ shots) makes it reliable for extended shoots, while USB power delivery ensures uninterrupted performance during live streaming or long video sessions.
Why Choose the Sony Alpha A7 IV?
The Sony Alpha A7 IV is more than just a camera – it’s a creative tool built for the future of hybrid content creation. From high-resolution stills to 4K cinematic video, it delivers professional results in every scenario.
Whether you’re a wedding photographer, travel vlogger, or professional filmmaker, the Sony A7 IV is versatile enough to handle it all. If you’ve been waiting for the ultimate hybrid camera, the A7 IV is your best investment.
